Call the right lead, right now.
Most people go with the first business that responds, and most businesses take hours. Themis keeps score: who's hot, who's waiting on a first touch, how fast your team actually responds, and when the moment hands you a reason to reach out.

- Your dashboard, triaged
Every lead is scored on engagement, how they arrived, whether they've replied, how fresh the conversation is. The hottest rise to the top with the reason spelled out; leads who told you they're already working with someone else drop out automatically.
- Hot-leads list, ranked and explained, never a black box
- Median first-response time for the last 30 days
- “Never touched” count that won't let a lead slip silently
- Referrals and high-intent requests rank above cold portal leads
- Reactivate the list you already own
That pile of old leads is an asset. The reactivation sequence sends a short, personal-looking note, no logo, no template, just a question, throttled to a daily pace that protects your sending reputation.
- Personal send style: reads like an email you typed
- Daily send caps ramp a big list instead of blasting it
- Replies land in your real inbox, ready for a conversation
- Market-moment nudges
For real-estate and mortgage teams, Themis watches the weekly 30-year mortgage average. When rates drop meaningfully, your dashboard tells you, because “rates just fell” is the one email your whole database wants to receive.
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